 The St. Maarten Heineken Regatta Steering Committee, Heineken, and International Liquors & Tobacco Trading are proud to announce that for the 30th St. Maarten Heineken Regatta, they will be returning the Friday night party to the Boardwalk. On Friday March 5th 2010, following a day of sailing that ends in Great Bay, the evening’s festivities and musical entertainment will be held on the Great Bay Promenade. The steering committee is very pleased with the support from the local authorities and the surrounding bars and restaurants in helping to host the St. Maarten Heineken Regatta on the Boardwalk...
Racing will commence on Friday morning and participants will complete the “Around the Island” course, with a finish in Great Bay. This allows the participants to get the longest leg of the weekends racing over with on day one, leaving the shorter races for Saturday and Sunday. “We are always taking the wishes and desires of our regatta sailors into account and hope that they are pleased to not only be able to race in our waters but also to have the chance to see a variety of finish locations each evening. We look forward to competitive racing and happy sailors for this 30th edition of the St.Maarten Heineken Regatta”, Heather Tackling, Director of the event.
Both the steering committee and local authorities and businesses expect a great crowd on the Boardwalk that evening and the local shops, bars and restaurants should benefit from the high increase in traffic from local shoppers and the visiting tourists.
“The St. Maarten Tourist Bureau, on behalf of the Island Government, is very excited to be part of this event. It is significant, and indeed, symbolic of the Heineken Regatta in this its 30th anniversary to return the Friday night big bash to the Boardwalk in accordance with it's original slogan of ‘serious fun’”, Regina LaBega, Director of Tourism states.
Frans Richardson, commissioner of Tourism, one of the key government officials working with the steering committee says: "The Boardwalk represents the very best of serious fun: where else can you find ‘serious’ duty free shopping; ‘serious’ gourmet dining, and a ‘serious’ stroll by the Great Bay Beach, with the option of a soak in the crystalline waters of the Caribbean Sea, while 'serious' music and entertainment fills the air? All of this is just a hop-skip-and jump at the Great Bay Promenade. It is a feature that attracts our visitors like a magnet and brings back life into town in a very fun-filled way. As Commissioner of Tourism, I am very aware of this and congratulate the organizers of the Heineken Regatta on this important milestone. We look forward to celebrating all along the Boardwalk, from the Sea Palace stretching to Bobby's Marina," he added.
The St. Maarten Heineken Regatta kicks off Thursday March 4th 2010 and will end on Kim Sha beach Sunday March 7th. The weekend is filled with world class sailing during the day and fun-filled Heineken Parties at night. With the original slogan of the St. Maarten Heineken Regatta being “Serious Fun”, naturally people can expect an amazing ensemble of good music, great food and of course ice cold Heineken beers during the Friday night activities on The Boardwalk.
John Leone, commercial director of ILTT states, “We want to use the Philipsburg venue to showcase the immense local musical talent that Sint Maarten/Saint Martin offers. We will be featuring the hottest bands and musicians the island has to offer and provide the artists the platform to showcase their talents. As we always say ‘It takes the Whole Island to throw a party this big’ and the cooperation we are seeing from the various groups is very encouraging”.
The layout of the entertainment along the Boardwalk will feature various stages to allow an eclectic array of music styles and performances for all types of music lovers. There will be entertainment all along the Boardwalk and each official Boardwalk vendor gets the opportunity to be a part of this great event. Celebrating the St. Maarten Heineken Regatta’s 30th edition, this year’s event promises to be a great success.
So make sure you are on The Boardwalk the 5th of March, because it is going to be a “Seriously Fun” night!
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